It's still going to work the very same method", my exasperated spouse hissed into my ear as I grabbed containers after containers of some 'designer' tissue. Yes, for a graphic designer and author who understands all about the kind of effort one puts into packaging and branding products, I sure fell for it. I am entitled to fall for nice packaging, I have a dominating right to be human.
But they are so pretty ... the packaging. I swear!
They have the 'nature fan' product packaging, the 'fruity' packaging, the 'woman on the go' product packaging, and then they have the 'kids' packaging. I got 4 of each style bundles and made a run for the counter with them with my yelling kids and exasperated husband running after me in slow motion.
Well, in this case, I was running for checkout with boxes of tissue paper with expensive product packaging styles on them. I liked the product packaging designs so much, after using up all the tissues in the boxes, I would cut out the styles and place it into my 'needs to keep for recommendation' clear folder. I don't keep a lot of stuff in there due to the fact that I am quite selective about the styles that I like, but these packaging designs made the cut.
You see, this is the kind of thing that happens when you put some effort into making your packaging design. Yeah, we all have this in the back of our heads ... "Hey, it's PACKAGING! They're going to THROW the PACKAGING away.
However this is what I have to tell you, as a graphic designer and customer. The more effort you take into developing your packaging, more consumers will take an appearance and stop at your packaging or what's inside the packaging. Now, does it make good sense for me to say now that when they take and stop notification of your packaging, your chance of getting them to purchase your item increases? Exactly.
And without an electrifying packaging, customers are going to walk past the stacks and loads of other rival items ... and yours ... here without even understanding you're there! Your item is sitting there on a rack, for goodness sake, and the only weapon you have is to have a great polyethylene food packaging.
Think of it!
They have the 'nature lover' packaging, the 'fruity' product packaging, the 'woman on the go' packaging, and then they have the 'kids' packaging. Well, in this case, I was running for checkout with boxes of tissue click here paper with elegant product packaging styles on them. I enjoyed the product packaging develops so much, after using up all the tissues in the boxes, I would cut out the designs and put it into my 'should keep for recommendation' clear folder. I do not keep a lot of things in there due to the fact that I am pretty selective about the styles that I like, however these product packaging designs made the cut. The more effort you put into developing your product packaging, more consumers will take an appearance and stop at your product packaging or what's inside the cake packaging plastic.